We believe that nothing is beyond reach. We attack every project, craft every word, and polish every pixel as if this were our last day on earth. We believe in unleashing our swagger, as long as we play nice. We believe in each other. We believe that words and images are magic in the right hands.
That one simple idea, brilliantly executed, can move mountains.
It makes for better work and a better world.
That’s why Yamamoto is committed to evolving and expanding our efforts to be more inclusive. We will be a leader and an example for our community, for our industry, and for one another by making diverse perspectives central to our organization.
Framework for Action
Reach more people. Hire diverse talent. Do the work to recruit and invest in places we haven’t before. Work with Universities and organizations dedicated to supporting diverse talent. Raise awareness of opportunities broadly within advertising. Create internship and career positions within Yamamoto that both access and amplify diverse voices.
Treat clients as true partners in every way. Support their goals beyond business. Reach diverse audiences with our work on their behalf. Work with minority and woman-owned businesses to create partnerships that bring more voices to the table.
Ensure our work is the product of diverse people with diverse talents. Elevate the impact, creativity and relevance of what we create by embracing the diverse perspectives of our creators. Encourage diversity among the vendors and partners that we work with as extensions of our team. Be ever conscious that the work we create is a reflection of the world we want to help create.