Going independent, together.

Founded in 1987, Hudson physicians was the product of a group of independent physicians coming together to bring a higher standard of care to western Wisconsin. And while they’d become a central and convenient option for the community in the years to come, they weren’t making the regional impact they needed. “A better way to be treated” set out to change perceptions by detailing the quality of individual care as well as the wealth of expertise the providers had to offer. The result was an inspired staff, a galvanized community, and a boost in hard awareness numbers, including a 23% increase in web traffic.

Work We Did

  • advertising
  • brand
  • digital
  • experiential